We specialize in

Consumer Goods & Retail

Macrotrends like generation change and technological disruption along with new competitors keep decision makers of the industry awake at night. Companies have to adapt to a newly created and structured marketplace.
Peak & Peak is specialised in the Consumer Goods / Retail industry and offers support in several stages and aspects of the necessary adoption process.

Strategy

New Sales Channels

New Business Models

Enhanced Customer Experience

Direct to Consumer

Architecture

Business Architecture

Application / Integration Architecture

Data / Information Architecture

Technology Architecture / Cloud & Legacy Migration

Change Management

Introducing a new strategy enforces a change. throughout the whole company. We support in preparing, managing and reinforcing change.

CRM / Customer 360

Create a unified profile to understand the needs of your customer and respond to him throughout the  entire customer journey.

Either way a company is already a product leader or excels in operational excellence, customer intimacy becomes crucial. For both, FMCG and SMCG, challenges around the sales channels wholesale, retail, and e-commerce are considered with the aim to make it an end-to-end omni-channel with a 1-to-1 customer journey.

Action areas for B2B2C

  • Key Account Management
  • Trade Promotion Management
  • Retail Execution & Retail Analytics
  • Service
  • B2B Commerce & Portals
  • B2B Marketing

Action areas for B2C

  • B2CCommerce
  • POS
  • B2C Marketing & Customer Data
  • Service
  • Customer Apps & Portals

Our references

We are proud of the clients we had pleasure working with. Here are some of the recent jobs we did.
Innocent Drinks

Innocent Drinks

innocent Drinks is a company that produces smoothies and chilled juices. The brand, which stands for sustainable and tasty juices, is widely known and bought by all kind of people. innocent approached us in order to reorganize their retail execution processes and enhance them beginning at the POS over the route planning to the intelligent analysis of market data. All this with the one big goal: To be better available for the consumer.
CURA Marketing

CURA Marketing

CURA Marketing is an Austria that is producing and selling a variety of products under several well-known brands. The company is known for its high-quality cosmetics for women, which can be purchased in many drugstores. We helped the successful brand build and establish their direct-to-consumer channel via E-Commerce.

Check our Retail Execution Within the Consumer Goods webinar or download a whitepaper for the beverage industry

Fill the form below to check out our latest whitepaper for the beverage industry
Submit

Cancel

Thank you! Your submission has been received!
Something went wrong while submitting the form. Please try again.

Get in touch

Let's connect and start building a lasting partnership.

Peak & Peak newsletter

Stay updated about the new technologies, processes, and latest insights from our company.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.